Soulpreneur Scaling Stories Podcast: 36. Finding your magic

I’m sharing why I burned my first scaling iteration to the ground and how allowing myself the freedom to play and experiment as well as how trusting my intuition changed EVERYTHING.

In this episode, I’m diving into the world of your ‘unique magic’. We’re going to distinguish between your zone of excellence and zone of genius, explaining why it’s so important to align your business with what you truly love. I share real-life examples and actionable steps for self-exploration to identify your passion. 

Whether you’re a seasoned VA looking to level up, an aspiring OBM ready to conquer the world, or just feeling a bit ‘meh’ about your current biz setup as a service pro, this episode will help you to intentionally pivot and grow your business.

Don’t forget to grab the ‘Soulful Scaling Roadmap’ mentioned in the episode – it’s like GPS for your business soul!

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[00:00:00] Andrea Elibero: Andrea here, your host and passionate business coach and scaling strategist for Soulful Service Providers and Coaches. Welcome to another episode of Solepreneur Scaling Stories. Have you ever wanted to look behind the curtain of your fellow entrepreneur’s business to see what actually went into scaling it?

[00:00:22] Well, you are in for a treat because that’s exactly what we are doing here. In each episode, we will be uncovering the truth behind The lessons and the stories behind what it truly takes for sole preneurs to scale their businesses intentionally. I’m hoping that their stories will help you to unlock the true potential of your business so you can create your own soulful, abundant, and aligned laptop lifestyle through intentional scaling.

[00:00:46] So whether you’re just starting out on your scaling journey or you’re a seasoned entrepreneur seeking inspiration, this episode has something incredible in store for you. Are you ready to rise, grow, and create? Create a business that fully supports your dream life. Well, let’s [00:01:00] dive in before we begin.

[00:01:02] Make sure to hit that subscribe buttons. You never miss an empowering episode filled with real stories and soulful insights.

[00:01:11] Well, welcome back guys. I am so excited to talk today about your unique magic. I really want to dive in and tell you. Ah, just go into really just what it is, how to find it. And some stories, some examples of what it is, not all of this good stuff. So. Let’s dive into this. So if you have been in my world for a hot second, You will know that. 

[00:01:37] I talk about finding your unique magic and centering your business on that. All of the time, this is central to my core message, to my vision, to everything that I am bringing about. I want to dive into why a little bit, so. Uh, first of all, let’s talk about what it is. So simply put your unique magic is [00:02:00] what you do. Best it’s what you love doing is the thing that you’re doing when you are in your flow. 

[00:02:08] And it just comes easy to you. And the funny part about it is that it can often be difficult to spot. And the reason why is precisely because it just comes easy to you. So I find it really interesting and a good parallel can be, um, that it is your zone of genius if you are into these terms. So what I often find is that people spend. And center their business oftentimes in their zone of excellence. 

[00:02:38] And this is the danger. So this is the piece where it’s like, uh, oh, so what’s the difference? Your zone of excellence is the area where you were really good at this thing. But. Right. You’re really good at it. You can do it in your sleep, but you don’t love it. And it doesn’t bring you so much joy and satisfaction, but the tricky part is that it’s [00:03:00] safe. Right. 

[00:03:01] Like it’s safe and you’re good at it. And you’re fine. And great. So people often get kind of stuck and trapped here, and then they’re not really operating. Their business and in their lives and it affects their day-to-day because there’s just fine. Right. Like, they’re just fine. So it’s a really dangerous place to be because we’re on this earth for a short period of time and we don’t want to spend every day being just fine. Life is so much better when you are doing things that you love. Every day, and this is a possible when you are utilizing your unique magic. So, let me tell you. How do we find it? So. With your unique magic. The key is to really do some self exploration. To figure out what it is and you may be listening to go. 

[00:03:52] Yeah, I’m really good at that thing. I’m really good at this thing. And. Or you could be like, well, I’m not really quite sure because I [00:04:00] don’t, I don’t know. You know, like the sound’s like, so almost pressure-filled how do I find that one thing? Well, let me release the pressure because it’s not that serious. All right. 

[00:04:09] So the good news is that you get to experiment and play around. So here are some ways, some things that you can do. So think about. Some things that you can do, not really correct English, but you know where I’m going with this. 

[00:04:21] Here are some things that you can do in order to explore. And find your unique magic and bring it to light. First of all. Uh, stop what you’re doing. You know, kind of clear your head, ground yourself down, take a breath, maybe set out summer in nature, like have, give yourself some space where you’re not just sitting at your laptop. With your client work around you with, you know, the slack notifications, all of these things. Really, really take the time and be intentional about this exercise because it’s really important. 

[00:04:56] And you, in order to. Feel [00:05:00] into what feels best for you. You need to create that sacred space where you can truly, truly feel into it. So step one, go elsewhere. Go somewhere, not at your desk. Get your journal, get something. And. Make this a sacred space of self exploration for you. And then when you’re there, I invite you to, you know, think back through not just your work and your business. Think back to things that you do with friends, your, your. Hobbies.

[00:05:35] Things that you love. 

[00:05:36] Right. So I think back to just like, just your life, your family, and. Right out things that people have maybe commented on like, oh, this is like, you’re the go-to person for this thing. Or you are the one who really enjoys, you know, X, Y, Z, um, and your jobs. You’ve always kind of [00:06:00] gravitated towards this thing and you’ve always really liked it. You’ve been complimented on these things. Sees the pattern emerges. You know, really like dig in, in your business, the things that you truly truly enjoy and you can do where it feels like no time has passed. These are the things that, the kind of questions to ask yourself to really find what your unique project is. 

[00:06:23] And the funny part about it is that, like I said, oftentimes. It’s hard to spot because to you, it’s just like, oh, it just comes naturally. And this is where it’s important to talk to somebody else. So I advise you to do it on your own. And then I invite you also to talk to somebody else about it. The best case scenario would be somebody like me. 

[00:06:43] Who’s impartial who can really kind of see your energy and things like that. But anybody you have a big biz bestie, you have somebody you trust. Like really talk to them and dig in and see what they say, you know? So I will give you an example. So a client of mine. Who was doing [00:07:00] VA work and transitioning into online business management. Roll. We were going through things and okay. 

[00:07:07] What have you been doing? What lights you up? And I’m sitting there just really paying attention to her energy, seeing her reactions. And she was talking about. Um, hiring and like kind of HR type things. And, and really improving the communication. And the processes and all of this all surrounding how a team. Operates and empowering teams. She was also thinking about like, oh, like I kind of also enjoy this other things. 

[00:07:37] I also enjoy launching and things like this. And it was sort of between these two things. And the one that we ultimately picked was one that fit. Much more in line with her dream life, vision. The other ones she was, she was called towards. Cause she thought that it would, you know, the bucket of like, oh, like this might be easier to sell. 

[00:07:56] It might be easier to get clients, but it wasn’t the most aligned thing. This is [00:08:00] a topic for another day. So I’m going to. Focus focus and, and. Just focus on the magic part, the unique magic. Another client. Was also a general VA. And, and newer and just really had no idea and was concerned, you know? Cause she said, well, I don’t have that much experience in this world. 

[00:08:19] So how can I find what I’m doing? And then we started chatting and asking about her experiences and I’ve come to learn that. You know, she was sharing how she plans trips for all of her friends, like to like detailed trips, like without ask, like without being asked, just like, oh, you’re coming here. 

[00:08:37] Let me arrange everything for you and how she is very into the culinary world. And, you know, and then. And the traveling and really connecting with the cultures. And I was like, well, what about retreat planning? And what about being a VA that specializes and this, and she lit up like this wasn’t even something that she saw on her own. You know, on her own. [00:09:00] Because she didn’t even know this was a possibility. But this is now her path. Or even another client who had such a hard time who liked to totally opposite things, things on opposite ends of the spectrum. Tech and graphics. 

[00:09:14] How do you combine these things? And. We combined it through being a lunch specialist and, and this is something that she is obsessed with and is so happy with. And. I guess to use. All of the pieces of her. That she is. That just that’s her magic, you know? And so, so even things that maybe seemingly are not related can come together in the right space if you create the right offer around them. 

[00:09:43] So, and in myself, so funny, funny story. I think it’s funny. Um, Talking to how it can be difficult to spot it on your own. I was talking to my coach and saying, you know, and she was asking me, what was your journey? You know, like, [00:10:00] how did you, you were saying, oh, it was easy for you to grow. Uh, as a, as a done for you, service brighter, what did that look like? 

[00:10:06] And I was describing to her. My journey of replacing my in my nine to five income as a VA in five months and accidentally starting an agency because I got all these clients and then shifting into OBM and just how it was always been. You know, and all of my, um, and whenever I was looking for a client, I was always like everything I applied for, like almost, I was either I got it out. 

[00:10:29] I was in the top two and this was, you know, just kind of how it was though. So it was an easy journey and she was like, hold on. You know, like this, this, you need to talk about more, more, so this is what you’re doing, right. To help your in your coaching. You are helping people create these businesses and get these clients. 

[00:10:45] And. And really centering all of this and doing it in an aligned way. And it was so easy for you and you’re not giving yourself credit for this. And it took me aback because I was like, oh, 

[00:10:57] Right. You know, like, like a [00:11:00] lot of times we need the outside perspective to point out the things that we are amazing at, because we don’t realize that it’s special. And we don’t realize that not everybody is at the same level that not everybody can do these things. I with the same ease and excitement and, you know, and flow that we can do them. So. That’s a funny story on that. 

[00:11:22] So, Let’s get back to, to the magic and discovering your magic and then what you do with it. Once you figure out what it is. Right. So. So what we have, some of our questions were in our space. We’re really looking back and digging in. And what I invite you to do when you find a few different things, maybe you have a few different things and you’re like, Ooh, I don’t know which way to go. Is to really sit there with each thing, picture. Your life picture what your future would look like. 

[00:11:51] Picture yourself doing this. As the main thing that you do in the daytime and feel in your body. [00:12:00] So feel it, what comes up, non-judgmentally just, this is information that you are getting from your body. Does something happen? Do you feel. Uh, tinge somewhere. Do you feel a tingle? Do you feel a part of yourself opening up? 

[00:12:12] Do you feel this excitement? It might also be covered up and most likely with some nervousness with some imposter syndrome thoughts. That’s fine. That’s that’s normal. All right. Whenever we’re stepping into a new thing, these imposter syndrome thoughts are going to come and that’s fine. Beyond those thoughts don’t get sucked into them. You know, you can sit in a meditation, you can let it flow. And let them pass by you like the clouds in the sky, out the window. 

[00:12:35] And what’s on the other side. Is there an excitement, there is something happening. I’ll give you an example to illustrate this. I had a friend who I had on this podcast. Um, Sony Eve. She is. Around here, look up that episode. And she had approached me and she’s an intuitive guidance. Amazing approached me about co-hosting retreat together and [00:13:00] Morocco and. My first reaction was one of utter fear and utter. 

[00:13:05] Just what? Like, no, you know, I can’t possibly do this. Who am I to do to do the thing? I’ve never done this before. I’ve never considered it. And I said, okay, let me just wait and let those, let those thoughts go. Let them, let them happen and just not connect with them. And then what comes after that? 

[00:13:24] So I sat with it for a second. I had all those, you. Fear of thoughts that came into my head. And then after that, I felt excited. I could feel like, oh, this is, this is interesting. You know, this is something that could be really fun. And after she gave me some more information, I said, yes, You know, like let’s do this thing. And so this is where I invite you to be really intentional about the checking in with yourself. About not just sitting in the fear of the thoughts, right? 

[00:13:55] This is where I invite you to let them come. And let them go and see you. [00:14:00] What happens? When you don’t play into that and see what happens and you just let them pass. And if you’re still feeling this like, oh, and you can kind of feel this intuitive hit, right. There’s something there. And this, this is it. 

[00:14:13] This is your thing. This is your unique magic. The thing to step into the thing that is your path. So. I hope that this is helpful. If you are somebody who is wanting to pivot is wanting to build your business into something else is really wanting to. To just take it to the next level to go deeper if you’ve been bored or if you’ve been burned out by your current business structure and how it’s set up. And you’ve been thinking about what your next level is, but are unsure of how to get there. Of how to even start thinking about what it is that you could offer. This is what I do and help my clients through it. So I also would love to just plug [00:15:00] my, I can’t talk today. 

[00:15:00] I would like to plug, excuse me, going through puberty. My, um, A soulful scaling roadmap, where I also have the questions there. I have a lot of different paths, potential path for, for service providers to go down and their next evolution of their business, along with some questions and explorations. To help you to really find that and dig into that. And that is available I’ll link in the show slash roadmap. So really excited for you guys to dig in and do find your unique magic. 

[00:15:36] Let me know. There’s a little text option in here as well in the show notes. Let me know what had come up for you. And I hope that this helps and I will see you guys next time. 

[00:15:45] Thank you so much for joining us today. I really hope you found inspiration and insights from today’s episode. You know, scaling your business intentionally and from the [00:16:00] inside out is a transformational process, but I’m here to support you every step of the way. Head on over to dancingleafsolutions. com slash resources for free tools to help you do just that.

[00:16:11] And thank you again for being a part of the Soulpreneur Scaling Stories community, your presence and dedication to growth, inspiring me every day.